The Webmaster's host
The importance of a web host provider to an Internet marketer is comparable to an offline party host to a teenager breaking into the adult world. The youthful person provides the required enthusiasm, energy and optimism whereas the host provides the party rules and admission requirements. A lot has changed since I was a teenager but many years ago when I was still ripe for parties and hanging with friends, there was a popular four-letter acronym that I heard often when being invited to a party.
B.Y.O.B (Bring Your Own Bottle) - those in my age group (50s) may remember - in many cases described to a youngster what was needed to join other young adults and enjoy a great social event. I thought about that acronym and those times back then as I started preparing to write this article because it reminded me so much of my early invitations to Internet marketing. I was enthusiastic, had a lot of energy and was very optimistic but lacked web decorum and a few Internet-specific tools. I was fortunate however, to learn very quickly the huge importance of a good web host in order to achieve a successful Internet launch.
Most aspiring Internet marketers acquire the first tool - website/web page depending on how they decide to market - very early in the process. The second requirement is a good web host (the engine which runs the website) regardless of the marketing technique decided upon. In effect, the B.Y.O.W.N. (Bring Your Own Web Necessities) rule would have to be adhered to before any marketing can start, and depending on the chosen method of Internet marketing, there may be a need for a few more tools.
There are several different methods of marketing on the Internet, including Article Marketing, Blogs, Email Campaigns, Pay-Per-Click (PPC), Image Marketing, Search Engine Optimization (SEO), eBooks & eGuides, Web site Plug-in Scripts and several other Internet marketing techniques could be considered along the way. In this article we will deal with the less exotic methods; the methods that usually require a website / web page and the process of getting it published to the Internet. This action calls for a web host. Get your FREE download further down this page!
Hosting includes site builder
There are many web hosts to choose from and some of those include a site builder or publishing platform in their hosting packages. Many of the more popular web hosts include free set up and free site builder while others include free domain names and unlimited bandwidth. Choosing which web host to use that includes a site builder is very important to the new website owner.
Site builders can usually simplify the website building process and enable programmers to work at the artistic level instead of at the code level. This makes it easier for non-programmers to create websites themselves while allowing things to go faster and less problematic for those who are familiar with code. Globat is a web host that offers free site builders, unlimited email accounts and free set up in addition to several other freetures (no-cost enhancements).
The number of free hosting services that includes site builders or publishing platforms have increased in the last five years. For example, Blogspot has been around since August of 1999 while Wordpress came on the scene only six years ago in 2003 and several others have come into existence since then, but the point is they're free hosting services which include site builders.
While Blogspot uses the site builder to create websites which in turn allows its users to select from a number of templates and various gadgets and plugins to post custom articles; WordPress uses the wordpress engine which provides more customization for its users in addition to plenty of extensions supportive of the user's unique approach to site building. In the final analysis, it really depends on the user's preferences because there is very little difference between these two hosting services.
All hosting services are not free though, but among the ones that cost, there are some which has popular plans that comes with unlimited bandwidth and disk space to go along with many other freetures (added value) that you can find on their home page. Host Gator is one of those web hosting services
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Web Hosting Terminology
It has always been my belief that in order to gain better knowledge of a subject, it is necessary to learn the terminology specific to that subject. It is even more important when surveying or reviewing products or services in a specified category, like web hosting, with the intention of purchasing. After all, how do you know when you're getting a good deal if you're unsure of what's included in the package being offered? Web hosting providers offer plans which consist of many different elements working together to provide smooth operation of the websites they host.
Getting the highest quality, best service and lowest price is not a combination that can be expected from every Web Hosting company. Then again Globat is not every Web Hosting company. It is the only one with the GX01 package!
So, with that in mind, the following web hosting terminology may be of assistance in sizing up your web hosting prospects; Compliments of Thinkhost, Inc. It was created on Jan 22, 2008 10:40 PM
Administrative Contact: The person authorized to communicate with the domain registrar/hosting service on issues relating to the domain name/web site.
Apache: A popular “brand” of Open Source Web server originally created from a set of patches written for another server operating system.
Auto Responder: Software that acknowledges receipt of an e-mail message by sending a predefined email to the sender. A sequential auto responder is one that acknowledges an email and then continues to send messages at intervals defined by the owner of the auto responder address.
Bandwidth:Usually a measurement to indicate the total amount of data processed by your site. This can include page views, downloads, email and uploads. Bandwidth is usually measured in megabytes or gigabytes.
Billing Contact: The person designated to receive invoices in relation to domain name/hosting services and responsible for ensuring payment of those invoices.
CGI BIN: A folder where common gateway interface (CGI) scripts are stored. As some scripts can create security risks, the CGI BIN is kept outside of the main documents (web page) folders. The CGI-BIN gives the webmaster greater control over access to the applications.
Data Transfer: Same as bandwidth.
Dedicated IP Address: In traditional shared hosting, each domain shares the IP address of the server that domain is stored on. A dedicated IP address is a unique set of identifying numbers for a web site.
Disk/Server/HD Space: The amount of space provided by a web host for the storage of web pages, files and email accounts. Usually measured in Megabytes or Gigabytes.
Domain Alias: A domain that points to the same website as another. For instance, you could have domain.com with domain.net as an alias to domain.com – that way, people accessing domain.net would see the same contact as those viewing domain.com.
Domain Name: A name that identifies a web site. Domain Names always have 2 or more components, separated by dots. While site names may share a common component, no two sites on the Internet may have the same primary name and tail extension.
The complete list is available for download immediately following this article.
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